How data can reduce deaths, but cause head injury — A PO’s headache
As a Product Owner I am entirely data driven, in fact - pretty much everything I ever do is because there’s some data behind it.
If I don’t have the data, I’ll see if there is something relatively low effort we can do to put something in first to gather some data before I decide to spend time on a new feature, prioritising something in my backlog or fixing a bug.
However, there is a fundamental problem with data and that is that it can be wildly abused and used to prove just about anything you want it to say (within reason).